Terms 3 & 4 Sports Enterprise Vertical

Run the
Beautiful Game.
Run Your
Own Business.

FootBeat is the Blastbeat format built for football and other sports. Designed for young people aged 14–34 in school and community sports clubs.

Players turn their team into a business: they form a FootBeat Event Social Enterprise. They take on roles like captain-CEO, finance, marketing, sales, content creation, events, social media manager, climate lead etc. Over three months they plan their event — a sports tournament during the day with a music event after — sell tickets, food and refreshments, run a raffle, and secure local sponsors. Teams keep 75% of profits to reinvest in whatever they decide — kit, travel or development — and 25% goes into a climate project: tree planting, greener pitches, boot or plastic recycling, food garden or water-saving initiatives.

Bring life-skills and leadership training straight into your football or multi-sport programme.

5-a-side
Tournament Format
14
Business Roles
R0
School Cost
16wks
Programme Duration
Sports + Enterprise

What is FootBeat?

FootBeat is the sports enterprise vertical of the Blastbeat programme. Students organise and run real sports events — primarily 5-a-side football tournaments — while learning every aspect of sports business management.

Supported by Arsenal Community Foundation and West Ham United Foundation, FootBeat brings the Premier League's community sports ethos into secondary education worldwide.

2
Premier League Partners
Terms 3&4
Programme Timing
FootBeat sports enterprise students running a tournament
Live Match
Team A 2 — 1 Team B
Ticket Revenue
R4,200
Event Formats

What FootBeat Students Run

5-a-Side League

Multi-week league with tables, fixtures, and weekly matchdays. Students run the full admin, refereeing, and venue operations.

Knockout Cup

Single-day or weekend cup competition with bracket draws, match-day programmes, and prize ceremonies.

School Championships

Inter-school or inter-house championships. Multiple teams, structured fixtures, sponsorship, media coverage, trophies.

Coaching Clinic

Ticketed skills workshops and coaching days for younger students. Students sell spots, bring in coaches, manage logistics.

Sports Awards Night

End-of-season ticketed awards event. Best player, fair play, top scorer. Students produce the whole ceremony from invites to stage.

Blastbeat TV — Sports

Weekly sports content episode — match highlights, interviews, behind-the-scenes. Submitted to the national competition.

Real Competition

Students Build the Whole League

Your ESE doesn't just play in the tournament — they design it, sell it, and run it. From team registration to the trophy presentation, every element is student-managed.

  • Design fixture lists and draw brackets
  • Sell team entry spots and match-day tickets
  • Secure venue, kit, equipment, and refreshments
  • Pitch sponsorships to local businesses
  • Track income, expenses, and profit distribution
Knockout Cup Bracket
🟢 Blazers FC
2–1
Red Stars
🟢 Thunder XI
3–0
Lions
🟢 Swift SC
1–0
Rockets
🟢 The Reds
4–2
Strikers
🏆 Blazers FC
2–0
Thunder XI
🟢 The Reds
2–1
Swift SC
FINAL
Blazers FC 🏆 31 The Reds
8 teams entered Revenue: R6,400

FootBeat Business Roles

The same 14 ESE roles — applied to sports. Every student is a businessperson, not just a player.

🏆 Sports Director (CEO) 💰 Finance Manager 📣 Sports Marketing Manager 🤝 Sponsorship Manager 🎫 Ticket & Entry Manager 📋 Operations Manager 📱 Digital Content Manager 🏟️ Venue & Logistics Manager 📰 PR Manager 🌍 Climate Action Manager ⚽ Player Relations Manager 🎬 Media & Content Manager 🏥 Welfare Manager 🖥️ IT Manager

Football Community Partners

Arsenal Community
Foundation
UK Partner
West Ham United
Foundation
UK Partner

Ready to Kick Off?

Apply now — free for the first 12 schools in South Africa. Full teacher training and platform access included.

Apply for Your School Explore CAN →